Axos Bank Internship
Digital, Illustration, Marketing, 2024
Summary Worked with Creative and Marketing Teams to develop digital assets to support the brand, including graphics, presentations, emails, and more.
Overview At Axos Bank, I had the opportunity to gain experience in a wide range of marketing and creative projects within a corporate environment. Among the projects I worked were adding over 30 unique designs to the company's icon and illustration library, developing a pitch deck presentation template, designing marketing emails, and creating engaging social media graphics and video content.
Summary Created packaging, print products, and digital ads for Superhuman Bikes as an intern and the only in-house graphic designer.
Overview During Fall 2023, I was a Graphic Design Intern for Superhuman Bikes. While I was there, they did not have a full-time designer and were in the process of rebranding their company. Therefore, I took on the role of in-house designer and had the opportunity to shape the application of their new identity. Although the colors, logo, and communication pillars were clear, I had creative direction over much of the visual application. I implemented the brand image across a wide range of products, including packaging, print materials, ads, and more. With the communication pillars of “superhuman” and “superpowers” in mind, I created dynamic packaging that would appeal to the brand’s target audience while clearly communicating all the necessary information. I took a more simplified approach for the print materials, aiming to reduce clutter and maintain a consistent visual style.
Icons & Illustrations
I analyzed the Axos website in order to find areas with a lack of clarity and simplicity in the visual communication. Using these insights, I conceptualized and designed over 30 new icons and illustrations for the Axos digital asset library. These were later used on the Axos website, social media graphics, and other Axos branded content.
Pitch Deck
I redesigned a pitch deck template to be used for all project pitches within the marketing team. The original template was busy and difficult to interpret, so I created a version that was clean and easy to understand, as well as more closely matching the Axos branding.
Before
After
Social Media Content
I created graphics and worked on video content for multiple social media platforms including Instagram and LinkedIn.
Marketing Emails
In collaboration with the marketing team, I prepared emails and created email graphics designed to engage potential customers. (click to view full email)
